The Song

Most of us have indelible soundtracks accompanying our childhood and young adult memories. The music ranges from the popular radio of the time to commercial jingles, church hymns, TV show themes…and for me, a lot of it came from my mother. She would sing and whistle snatches of tunes, usually absentmindedly while she was doing something else. Of course she would rarely sing the entire song, so I have an entire library of song pieces and parts stored in my head. (And some of them are really obscure, like “Three Little Fishies” from 1939 — though it’s possible that Mom was singing the Andrews Sisters version from the 40s.)

One such is George and Ira Gershwin’s “Love is Here to Stay.” I have known the first and last verses of this song forever, but never the middle two. Mom didn’t sing those.

That might be why I love this ad so much. Besides the fact that it’s a perfectly wonderful tear-jerking holiday ad, it’s about a young woman giving her grandmother a generation-bridging gift of music and memory — involving the only two verses of “Love is Here to Stay” that I ever knew.


About Fletcher DeLancey

Socialist heathen and Mac-using author of the Chronicles of Alsea, who enjoys pondering science, politics, well-honed satire (though sarcastic humor can work, too) and all things geeky.
This entry was posted in ad worth watching, life, music, video. Bookmark the permalink.

5 Responses to The Song

  1. xenatuba says:

    That is an amazing gift. I needed a tissue warning…or maybe my eyes were just sweaty this morning.

  2. Lisa Shaw says:

    That’s really sweet, both the commercial and the memory.

  3. Adam says:

    I watched this a half dozen times. I grew up listening to this song and just loved it. The ad is really sweet. You find us the nicest things and add to them with your take on them and the world.

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