NBC does something right

Amid the storm of criticism against NBC for airing its Olympic coverage long after the rest of the world has seen (and tweeted) all of the events, a Gawker blogger notes that the channel managed to do something right.

Here is the best video you will see from an entire weekend of Olympic sports: U.S. gymnast Aly Raisman’s parents reacting to her bar routine during today’s team qualifiers (Raisman scored a 14.166). Dear NBC: for training your cameras on this, everything is forgiven. This is what I look like when I watch Olympic sports.

I can’t embed the video, but do follow that link. It’s far more entertaining than another swimming heat. Raisman’s parents are now the breakout stars of the Olympics.

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About Fletcher DeLancey

Socialist heathen and Mac-using author of the Chronicles of Alsea, who enjoys pondering science, politics, well-honed satire (though sarcastic humor can work, too) and all things geeky.
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6 Responses to NBC does something right

  1. Paulo says:

    Cue the YouTube remixes of that clip in 3…2…

    On the NBC coverage, Andy Borowitz had this to say today on his new New Yorker blog:

    “LONDON (The Borowitz Report)—Today NBC Sports issued the following message to viewers of its prime-time coverage of the 2012 Olympic Games in London:

    Dear NBC Viewers:

    Last night, millions of you were thrilled to see the U.S.A.’s Missy Franklin win the gold medal in the hundred-metre backstroke race. That is, you would have been thrilled, except that just before the race we showed promos of Missy Franklin appearing on the Today show with the gold medal she won for the hundred-metre backstroke race.
    If you’ve been watching NBC in prime time the past few nights, you’ve probably noticed how, night in, night out, we’ve been wrecking the Olympics for you. All we can say is, our bad. At NBC we’re just not used to broadcasting things that people want to watch.

    But all that’s about to change.

    Tonight, for those of you who like watching the Olympics without having every moment drained of its entertainment value, we are launching a new premium service called NBCFree: the Olympics without any contributions from NBC whatsoever.

    For only $29.95 you can watch the Olympics with no spoilers, no maudlin “personal narratives,” and no promos for NBC’s new fall shows like that egregious one with the doctor and the monkey we show like every five minutes. And for $39.95, no Ryan Seacrest.
    So contact your cable or satellite provider and order NBCFree today. And if you don’t? Well, all we can say is, we already know what other medals Missy has won, and we’re not afraid to tell you.

    Sincerely,
    NBC”

    • oregon expat says:

      “And for $39.95, no Ryan Seacrest.” LOL!

      This is the way of the world now, isn’t it? — paying for freedom from ads. But remember, that’s how cable television started. “Subscribe and watch TV with no ad breaks!” they said. “Your subscriptions pay for the service!” And then…

  2. Saw that clip – they are doing the routine with her – it was great ( for a change)
    nice post

  3. Thanks so much for posting that link … I tried to watch this video on another site yesterday and it had been pulled for copyright reasons. What a treat! I laughed, I cried, I gyrated in my seat, it was almost like being there! 😉

    I’m missing the Olympics because I don’t have a digital-ready TV. When it has the translator box on it, it does pick up NBC pretty well, but I took the box off months ago and don’t want to fool with hooking it back up again just for two weeks. And did you know that to see most of the good stuff online, you have to prove you have a cable provider subscription? To view NETWORK TELEVISION footage? I find that so outrageous that I have shunned viewing altogether. Seems like an uglier-than-usual commercial racket to me.

    • Paulo says:

      Yup, it’s that lame.
      I could watch all of the Euro Cup games for free on the iPad through ESPN, as long as my Internet provider was Comcast. OK, fair enough.
      Now the NBC app actually wants me to sign up for Comcast TV service so that I can get a network television channel, with all the “amazing” coverage and commentary it provides.

      This somehow reminds me of the NYTimes, who wants me to pay almost $40 *a month* for digital access to all the content ($60 if I also want the print edition, because why not).

      Like many other people I know, I would gladly pay a third of that. Like many other people I know, I am not getting a subscription. Like many other people I now, I have a small button on my browser’s taskbar that runs a very legal java script that cancels the paywall that shows up when I go over the 20 free articles a month (the NYT was alerted for this a year ago and has done nothing about it so far). When that stops working, I am still not going to get a subscription even if I can in fact afford it.
      The point is: there are lots of people who would pay $10 to $15 a month for a digital subscription. Power in numbers would bring the paper revenue it is now losing because: greed.

  4. Rene says:

    Check out Bert’s reaction to his son winning a gold medal (and beating Michael Phelps):
    http://deadspin.com/5930604/this-bbc-interview-with-chad-le-closs-father-is-the-media-moment-of-the-games-so-far

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